Brilliant Masks team with Alder Hey to launch ground-breaking face covering

Brilliant Masks team with Alder Hey to launch ground-breaking face covering

Alder Hey clinicians and innovators have teamed up with Brilliant Masks to design and produce a face-covering of the highest industry and infection control standards.

Believed to be one of the UK’s leading non-medical face coverings, every sale from the mask will see a contribution going towards Alder Hey’s Children’s NHS Foundation Trust.

Brilliant Masks – which launched this week – have been designed and tested to the toughest industry health and infection standards. The new cloth face coverings are intended to be one of the best in the market in terms of comfort, breathability, fit and protection.

Read more: COVID-19: The Industry’s Response

Sustainably sourced and with a transparent and traceable supply chain, Brilliant Masks are manufactured from start to finish in the UK and are printed using manufactured toxic-free Greenprinted™️ Technology.

The masks have been designed to ensure maximum comfort and safety, and are made of super soft 450 thread Supima cotton, with an anti-viral coating tested against Covid-19.

They are available in both Adult and Child sizes, are fully washable, easy to iron and reusable. Priced at £9.99, every Brilliant Mask sold will also see a contribution of up to 20% made to Alder Hey Children’s NHS Foundation Trust – which could raise hundreds of thousands of pounds for virtual research, development and innovation projects at the specialist children’s trust.

“There are so many face coverings available in the UK, often shipped in from across the world, but also with a huge variation in their safety, comfort and practicality levels,” explained Emma Hughes, Chief Innovation Officer at Alder Hey Children’s NHS Foundation Trust.

“Early on in the pandemic we identified a need for a non-clinical and child-friendly face covering that could provide some protection from COVID-19, so we began to develop a cloth face covering that would be one of the best in the market in terms of comfort, breathability, fit and protection.

“We were also keen to support the UK manufacturing industry during these challenging times and are delighted to have partnered with English Fine Cottons and Brilliant Masks, both close to us here in the North West. Combining our expertise has been invaluable in creating a covering that looks both fashionable and comfortable while most importantly efficiently catching coughs and sneezes and helping to protect our children, families and staff from viruses including COVID-19.

For more information, please visit www.brilliantmasks.co.uk.

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