Welcome to PCIAW® VISION 2021
PCIAW® Vision 2021, Taking it Global
The deadline for VISION 2021 applications is now closed.
Our international quest is to find the student that will re-design the face of professional clothing. PCA VISION 2021 is an exciting creative challenge for students of fashion, textiles and design. The winner will be the student who grasps this golden opportunity to express their unique creative flair in the most original way. Students will have designs and ideas that are wonderfully imaginative whilst also commercially realistic and practical. We are looking for designs that could become a reality and be produced as fit-for-purpose. PCA VISION 2021 will support the aspirations of all our students, helping them to develop their abilities and talents in creative and practical ways. As well as providing a springboard for future professional development, the contest can also provide valuable contributions for students as they work towards their academic qualification.
The world of workwear is one of the most challenging industries for any designer, involving the creation of thousands of garments to be worn by people across a vast spectrum of their working life. The garments, for some workers, may need to be fashionable and contemporary – airlines, trainlines, hospitality workwear and many more. Or, they may need to be focused entirely on safety to protect the worker from highly hazardous conditions. Above all, both must be functional, durable and fit for purpose. PCA VISION 2021 asks students to share their own personal vision of such types of clothing that can be worn for a specific job role in a sector of their choice. The goal is to deliver impressive and innovative designs that truly meet the needs of the worker – male, female or non-gender conforming – and will help them succeed at their job at no cost to their safety or comfort. The brief will ask students to put forward their design vision with ideas and actual executions of their innovative and practical designs. We ask that they take full advantage of the latest advances in technology, fabrics and fastenings (using the sponsors fabrics, zips and fasteners). We will give you a list of sponsors who will supply you with all the materials you will require.
Design a range for a specific job role in any industry that falls into one of these three clothing categories – Corporatewear, Workwear or Personal Protective Equipment. You must specify the end user’s job role and produce innovative, functional garment solutions designed to be worn by both men, women or non-gender-conforming people at work. These designs will meet the needs of the worker and can help them to perform their job to the best of their ability in their individual work environment. For the first time, initial design submissions must be submitted online. Due to the international nature of the contest, for both students and judges, this year, the only designs that will be considered are those that are uploaded through our online submission portal.
The requirements for submission to the PCA VISION 2021 contest are listed below. The design entries submitted online by participating universities/colleges must include all requirements. If any entries are incomplete or do not address the below requirements, we will not be able to submit them to the first judging panel.
Design drawings show both male, female or non-gender-conforming versions of the outfit/concept.
- Details of the job role, industry and work environment where the design would be worn/used.
- Explanation of how the design is fit for purpose/functional.
- Suggested fabric, trim selections and explanation of how and why these work in the design concept.
We will accept links to videos showcasing your design submissions including your storyboard.
Students may choose to enter by submitting designs for work clothing in any ONE of the three categories below:
- PPE (Personal Protective Equipment)
After three submissions have been put forward, the tutor will not be able to enter any more submissions. All entries must be submitted through the university. The university must submit their Top Three only. Note to Head of Fashion & Design: We will NOT accept any more than three entries per university. We will only be accepting 3 students from each university – one for each of the below categories. All submissions will be judged equally and the choice of category will not affect the judges’ final decision. Corporatewear This term describes clothing that is the ‘official uniform’ of an organisation and is branded. For example, items worn by members of staff working in the banking, travel and hospitality sectors. Workwear This is a highly diverse sector of work clothing. It’s worn in industries across the globe, from factories to construction sites, agriculture to aerospace engineering, haulage to hospital services. In short, wherever there’s skilled technical work to be done, you’ll find workwear. PPE (Personal Protective Equipment) This refers to clothing worn for protection and visibility in hazardous environments. For example, the oil and gas industry, chemical processing, emergency services such as police and fire departments or road and rail maintenance. Its primary function is to ensure personal safety wherever there is a risk of serious injury from fire, gas, high temperatures or exposure to harmful substances.
If your design then adheres to all following submission requirements, it will then pass to the first round of judging held by our expert panel. Entrants can expect that their design work will be reviewed by the judging panel against the following criteria:
1. Utilisation of fabrics, trims and textile technology in the work garment design 2. Overall functionality of the garment design for the worker and particular work environment specified 3. Commercial viability of design in the professional clothing industry 4. Level of innovation in the design and its potential for changing the style/approach to garments used in the job role specified.